When partnering with an online marketing agency, it is important to have your goals laid out so that your program can be a success. Plan out what you want to achieve so that you can brainstorm with your online marketing team strategies on how to get there. There are a few things that your business can be doing prior, so that the process is not delayed. All too often marketers see these items occur that distract from program progress and ultimate goals. By fixing up these things, you are making your online marketing agency’s job so much easier and saving them valuable time that they can be using to make your business a thriving success!
It's a big day for Online Advertisers and brands advertising on Google! Today, Google officially announced that expanded text ads will be rolled out to all advertisers. E-Power Marketing received beta access to expanded text ads for our client accounts several weeks ago, (thanks to our status as a Google Premier Partner Agency) and preliminary results show significant improvements in clickthrough rates for this new ad format!
Topics: Online Marketing
This month has been a special one at E-Power Marketing! Celebrating our 18th anniversary has given the team the chance to reflect on our time here, and we wanted to share our appreciation with Larry for all that he has done, and what he has grown this agency into since starting it in 1998!
Topics: E-Power News
With the ever changing search engine algorithms, ranking factors, personalization, machine learning, etc., keeping your organic search visibility high is a constant battle. And that's not even taking into account the new SERP layouts! If you've included search engine optimization within your integrated marketing plan for any length of time, chances are, you've experienced a drop in organic search traffic at some point.
E-Power Marketing is now recognized as an elite Google AdWords Premier Partner! How exclusive is this club? To provide some scale, there are currently only
63 Google Partner agencies in the entire state of Wisconsin. Of those 63 only 14 Wisconsin agencies have met the requirements to make it to the elite level of becoming a Google Premier Partner! That puts E-Power in the top 22% of Google Partner service providers based in Wisconsin! Only a minority of online agencies even achieve Google Partner status.
Topics: E-Power News