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Top 5 Google AdWords Changes of Summer 2013 [Infographic]

It has been an exciting summer in the Google AdWords world! Over the last several months advertisers have been faced with...

Ellie Gunville
By Ellie Gunville
on Sep 12, 2013 12:02:00 PM
Bidding farewell to the Google Keyword Tool

Whether performing key phrase research or estimating click costs, at E-Power Marketing we use the Google Keyword Tool...

Ellie Gunville
By Ellie Gunville
on Aug 8, 2013 1:42:00 PM
Google AdWords Enhanced Campaigns – Ready or not, here they come!

The discussions in the PPC industry over the last several weeks have all been centered around Google's new rollout of Enhanced...

Ellie Gunville
By Ellie Gunville
on Mar 18, 2013 9:42:00 AM
Increase Online Ad Performance with Google Analytics Remarketing

Remarketing is a powerful advertising method that allows businesses to effectively increase ROI by capturing lost leads and...

Ellie Gunville
By Ellie Gunville
on Oct 3, 2012 10:37:00 AM
5 Ways to Improve Your PPC Conversion Rate [Infographic]

When running a Pay Per Click advertising campaign, it's essential to define clear goals for the program. Setting up...

Ellie Gunville
By Ellie Gunville
on Aug 29, 2012 8:55:00 AM
Say Goodbye to Free Product Listings on Google

Google recently announced major changes that will affect how businesses market their products on the search engine and how...

Ellie Gunville
By Ellie Gunville
on Jul 18, 2012 9:27:00 AM
E-Power Marketing Attends SMX Advanced 2012

E-Power Marketing is excited to put another year of SMX Advanced knowledge in the books! Two members of the team attended the...

Ellie Gunville
By Ellie Gunville
on Jun 13, 2012 4:13:00 PM
Google Analytics Social Reports – What can you learn from them?

As Social Media continues to evolve and grow, it is more important than ever to be able to measure your Social Media...

Ellie Gunville
By Ellie Gunville
on Jun 8, 2012 4:45:00 PM
Google Makes Changes to Keyword Match Types

Last week Google announced some major changes to the Google AdWords keyword match types. Starting in mid-May, exact match and...

Ellie Gunville
By Ellie Gunville
on Apr 25, 2012 2:59:00 PM

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