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How Advertisers Should be Preparing for Voice Search Advertising

This morning my alarm went off, and after a few snoozes I got up, and technically to no one I asked, “Ok Google. What does...

Hannah Jean
By Hannah Jean
on Jan 16, 2018 8:00:00 AM
8 Next Level Content Marketing Trends for 2018 You Can't Afford to Overlook

More than 60% of B2B marketers report that last year, their content marketing strategies were more effective than in 2016....

Adrian Bredeson
By Adrian Bredeson
on Jan 10, 2018 8:55:55 AM
How brands can protect their retailers’ and their ecommerce profits by managing MSRP and MAP

 Profit margins are being squeezed harder than ever. Amazon sells products with little concern for making a profit. Walmart...

Larry Stopa
By Larry Stopa
on Jan 3, 2018 9:25:00 AM
What's a Buyer Persona & How Can They Up Your Marketing Game?

As a marketer, you know that marketing is all about telling a story and making a connection with your audience. Someone who...

Hannah Jean
By Hannah Jean
on Dec 21, 2017 10:44:19 AM
How Will the Repeal of Net Neutrality Affect Brands Online?

If you’ve been paying attention to the news lately, you’ve likely heard about the Federal Communications Commission (FCC) ...

Hannah Jean
By Hannah Jean
on Dec 14, 2017 9:39:27 AM
20 Ways to Showcase the Human Side of Your Brand

When it comes to marketing these days, it’s all about making an emotional connection with your audience. To do that, you...

Emily Miels
By Emily Miels
on Dec 11, 2017 3:00:00 PM
The Housewares Retailer Conundrum – 2018 and Beyond

The retail landscape has been shifting since the inception of the internet.  But over the last several years, the shift in...

Justin Tadych
By Justin Tadych
on Dec 4, 2017 12:06:57 PM
Are You Missing Out On Holiday Sales By Ignoring These Google AdWords Updates?

We’re fresh off of the biggest shopping weekend of the year. Three quarters of Americans shopped during Black Friday weekend...

Hannah Jean
By Hannah Jean
on Nov 28, 2017 11:00:00 AM
Upgrading Your Multi-Channel Marketing to an Omni-Channel Approach

A few weeks ago I came across a post on my Facebook newsfeed for a new skincare brand that caught my eye. I clicked on the...

Ellie Gunville
By Ellie Gunville
on Nov 22, 2017 8:54:55 AM

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